Press Release Fun: Random Acts of Publicity
Announcing the 3rd Annual Random Acts of Publicity Week
It’s all about your friend’s book!
The Random Acts of Publicity Week is the four days after Labor Day and is dedicated to writers paying-it-forward by helping promote a friend’s book.
Each day, we will recommend a simple act of promotion for a friend’s book: write and post a review, tell someone about the book, link to the author’s page, etc.
This year, we have lots planned: guest posts by experts in publicity, prizes and more. I’m not ready to tell details until mid-August, but here’s a hint at what’s coming.
* Focus your promotion efforts: Major publicist guest post
* FREE 15-minute phone publicity consultation: Enter your Friend’s Name/Book
* How to get your book reviewed: Guest post
* FREE ebook How To Get Your Book Reviewed: Enter your Friend’s Name/Book
* Book Trailers to Catch Readers: Guest post
* FREE 1-minute Book Trailer: Enter you Friend’s Name/Book
Would you like to participate in the week? We are asking that bloggers post about promotion and publicity during this week, then put a link to the post on the Facebook Page. Some suggestions–but feel free to take it anywhere within this slant on publicity:
Remember the focus is on your Friend’s Book or on what a Friend can do to help your book. It isn’t about promotion or publicity in general, but on how one person can help another.
Case study: the kindest thing done to promote your book and how others can mimic that.
How to post a review on Amazon, participate in a giveaway on GoodReads.
Talking points when encouraging a librarian to buy a friends book
Humorous post about turning a friend’s book face-out at a book store, or other humor.
Survey or statistics about the importance, say, of at least 25 reviews on Amazon,
or having an interactive website, or Facebook page.
How to create a channel on YouTube, a Facebook group for your book, a Facebook Fan
page for yourself.
The Facebook Page for this event is already set up–full details will be posted by August 15 on the Event Page and on my blog. http://www.facebook.com/event.php?eid=247495138609650
Please go on and click that you’re attending if you like, but don’t do any announcements until after August 15; we’ll do a big push for getting people to attend starting on August 15. Feel free to use the logo, or ask me to send you a jpeg file.
The focus all week is giving, paying forward, helping others.
We hope you’ll plan now to participate! Look for full details by August 15.
Filed under: Press Release Fun
About Betsy Bird
Betsy Bird is currently the Collection Development Manager of the Evanston Public Library system and a former Materials Specialist for New York Public Library. She has served on Newbery, written for Horn Book, and has done other lovely little things that she'd love to tell you about but that she's sure you'd find more interesting to hear of in person. Her opinions are her own and do not reflect those of EPL, SLJ, or any of the other acronyms you might be able to name. Follow her on Twitter: @fuseeight.
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